Customer Experience

Everything You Need to Know About DeepSeek’s AI Revolution

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AI development has been accelerating at a pretty impressive rate, but most of it seemed to be happening in the West. No longer: High-Flyer, a Chinese hedge fund, just dropped the first fully domestic AI-powered chatbot, and it just leapfrogged OpenAI, META, and Google. 

DeepSeek R1 hasn’t just changed the game; it’s decimated the entire board. It’s performing just as well, if not better, than anything on the other side of the Pacific, at a fraction of the cost, with older chips. With shockwaves reverberating through the stock market and billionaires scrambling to meet the challenge, let’s take a look at how good DeepSeek really is, how it compares to Open AI’s latest chatbot, and how it’s revolutionizing the way we look at artificial intelligence. 

DeepSeek: The New Kid on The Block 

For the most part, DeepSeek performs all of the same tasks that the latest version of OpenAIs ChatGPT does. It’s a pre-trained, reasoning-based chatbot that produces incremental responses and actually gives more nuanced responses than other free, open-source chatbots available right now. 

While the world needs more time to evaluate whether the model is definitively superior to GPT 4o, initial tests show DeepSeek outperforms in math and coding-based tasks. However, initial tests also put DeepSeek higher than o3-mini, the second-best LLM OpenAI has to offer. It’s important to stress here that DeepSeek isn’t particularly groundbreaking in its performance, and that was never the goal. It just had to perform as well as its American counterparts. 

The world is shocked at how little memory the model uses. That means it costs exponentially less per response than its competitors, and to top it off, DeepSeek was developed using  

$6 million compared to $100 million+ budget for OpenAI’s 4o. This isn’t the first time we’ve had an open-source AI chatbot that shocked the big players in the market, but none of those companies had the performance or the backing DeepSeek seems to have. 

Who’s Behind DeepSeek? 

Alarmists and Western propagandists would have you believe the Chinese government may have developed DeepSeek themselves, but of course that’s far from the truth. The model is the result of an overall shift in Chinese economic mindset: They’ve been trying to move away from cheap manufacturing as their core offering on the global stage and increase their focus on technology, AI, and advanced hardware. 

Liang Wenfeng’s hedge fund, High-Flyer, has been deeply entrenched in AI for years. They use AI-based predictive models to play the stock market. Their quantitative trading mechanisms were most likely the inspiration for DeepSeek, and the company was born in 2023. Their first model came just a year after their launch, but it got nowhere close to the attention that R1 model has gotten. 

The Chinese march towards AI excellence 

The launch of DeepSeek is symbolic of China’s commitment to ‘Innovation 2.0’. The country’s young generation of entrepreneurs has been pushing for homegrown technologies for years now. According to Wenfeng, the surprise in the West isn’t rooted in the performance of DeepSeek r1, no matter how good it may be. He said. "Often, we say there's a one or two-year gap between Chinese and American AI, but the real gap is between originality and imitation. If this doesn't change, China will always be a follower." 

Wenfeng carries this attitude across all his ventures. His hedge fund was the first quantitative hedge fund that crossed the 100 billion yuan mark, and his response at the announcement was,  "If the US can develop its quantitative trading sector, why not China?" Wenfeng has never been satisfied by following along with the West and believes Chinese leadership in technology depends on the country's ability to innovate, not just perfect or mimic. 

However, many critics are skeptical about the true performance and development costs of DeepSeek. They argue that the model used pre-existing chatbots like ChatGPT to train itself, which is why they’re costs are so low. Of course, this doesn’t discount the genius behind squeezing every ounce of performance from old NVIDIA chips. For the moment, how High-Flyer got there isn’t as important as the performance of the bot itself, so let’s take a closer look at DeepSeek’s behaviour. 

DeepSeeks Journey and Performance

In the simplest of terms, DeepSeek feels just like any other chatbot developed in the west, except for the fact that it’s a bit more chatty. The bot makes the effort to comment on the validity of a requested opinion, adding nuance to the discussion with phrases like ‘it’s a highly subjective topic’, and doesn’t really respond to questions about it’s performance compared to OpenAI’s chatbots. 

At the moment, the site only has access to information up until October 2023. That’s a pretty similar cut-off compared to the first versions of ChatGPT, likely an attempt to limit inaccurate responses influenced by misinformation spread on the web in real time. If you’re going to the DeepSeek website and aren’t able to use the bot and check its performance for yourself, don’t be upset. The site is currently flooded with users worldwide, much like the days following ChatGPT’s launch. With proper traffic management, the bot boasts an impressively quick response time of half a second. 

It’s unfair, at the moment, to judge DeepSeek on pure performance. The fact that you won’t feel much difference to other free chatbots on the market should be considered a success in and of itself. However, DeepSeek isn’t as independently developed as some people would have you believe.

DeepSeek uses NVIDIA chips, albeit older models, likely using OpenAI data for training, and is built on META’s Llama infrastructure and AliBaba’s Qwen. These are all effective cost-cutting measures that have allowed DeepSeek to compete at the top, but it signifies the company's reliance on foreign technology. Depending on how well the bot performs in the next year, their approach could prove you don’t need billions to develop AI bots and shift the whole paradigm. 

Censorship on DeepSeek

China and online censorship go hand-in-hand, even with the supposed decrease in online government interventions in recent years. Technology companies work extremely closely with the government, which inevitably influences their censorship and privacy regulations. Sadly, DeepSeek is not an exception to this rule. The bot doesn’t engage in discussions that are banned in mainland China. 

Responses to 'restricted’ questions range from the screen going blank in the middle of generating a response and asking the user to ‘talk about something else’, to a refusal to engage in politically sensitive or harmful discussions. A prominent example of the kind of information the bot censors are questions on the Tiananmen Square Protests and the shortages of food and medicine during the COVID-19 lockdown. However, despite these obvious restrictions, experts are suggesting that the government has been generally ‘hands’off’ with DeepSeek, only implementing the information restrictions already in place. 

Comparing DeepSeek and ChatGPT

DeepSeek has broken all previous records of downloads in the first day and the first week on the AppStore. People desperately want to experience the differences between the two behemoth chatbots for themselves. We went through some subtle differences in style and nuance above, but this section aims to compare the two chatbots on a more granular level, based on tasks people are most likely to use the platforms for. 

Writing Assistance 

Text generation and linguistic assistance are by far the most commonly used applications of AI chatbots, so it’s natural to start our comparisons here. There are hundreds of online reviews where people gave both bots the exact same prompt and instructions and compared their responses. For the most part, DeepSeek performs just as well as ChatGPT in simple text generation. 

That’s to say, if you were to ask both bots to write an article on the best science-fiction movies of all time, you’ll get a pretty identical list. The only major difference is that DeepSeek tends to ramble about its thought process more than OpenAI. It tends to explain why it made certain choices, which can be a good or bad thing depending on how interested you are in the bots mechanisms. 

Coding

Text generation may be the bread and butter of chatbots, but assisting in coding-based tasks or writing code from scratch is where they excelled. In the few short years since AI chatbots have been publicly available, they’ve become an indispensable tool for coders all over the world. Through sheer luck or design, DeepSeek seems to be outperforming even the latest bots OpenAI has to offer. 

Coders online have tried giving both bots identical yet incredibly complex coding tasks DeepSeek consistently outperforms its American competitor. In fact, DeepSeek has already replaced ChatGPT as one half of the ultimate coding-assistant pair. Computer science engineers have taken to Twitter and Reddit to say DeepSeek and Anthropic’s (owned by Amazon) Claude Sonnet are by far the best coding assistants on the market. 

Creativity and Brainstorming 

The ultimate Turing test for chatbots is their creativity, and it’s safe to say no chatbot is going to be producing sonnets in the iambic pentameter anytime soon. However, DeepSeek and ChatGPT take different approaches to creative tasks altogether. We tested this ourselves by asking both DeepSeek and ChatGPT to brainstorm a few ideas about children’s books that take place in space. 

Both boys took comparable times to respond, but ChatGPT gave more responses. The OpenAI champion provided 6 ideas of equal length but only gave outlines for each. DeepSeek, on the other hand, chose a single idea and wrote a simple story 400 words long. Considering those weren’t the explicit instructions in the prompt, ChatGPT seems to be the more creative bot for now. 

Research and History 

Students love using AI for their homework, and why shouldn’t they? Both DeepSeek and OpenAI gave historically accurate accounts of historical events that weren’t sensitive or controversial in nature. While Google’s Gemini is the clear winner for this category because of the reference links it provides in its responses, ChatGPT seemed to have a slight edge over DeepSeek. 

While the Chinese bot recalled just as many events and points as ChatGPT, it didn’t give as much detail about those events as ChatGPT. Additionally, when we take into account the censorship issues DeepSeek has with Chinese history and political events, OpenAI takes the victory in this category. 

Mathematical Computations 

Other than its success in coding, DeepSeek's greatest strength is how much better it is at math. The latest version of ChatGPT doesn’t even come close, but to be fair, the model isn’t built for math problems because it isn’t a reasoning-based model in the first place. Instead, OpenAI developed WolframGPT, but even that can’t beat DeepSeek in complex mathematical problems. While the Chinese model does struggle with creating some simple proofs, it feels more like a big issue that will be fixed in the first update rather than a core issue that needs to be addressed in later versions. 

In less than a week, DeepSeek has completely transformed the AI landscape of the world. Companies have lost billions in valuation, users have more options, and the world now has a successful open source AI that’s bound to accelerate the advent of AGI. We’re all set for another tech race in 2025, and we’ll just have to wait and see who comes out on top. 

Customer Experience

Effective Customer Retention Strategies for Long-Term Business Growth

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With increasing clicks and conversion costs, it’s better to retain existing customers than acquiring new ones.

The importance of customer retention is highly understated. It evidently suggests that your customer trust your brands and services and continue to remain loyal in the long run. Retaining customers for a business is very important as it plays a significant role in their growth.

What is Customer Retention?

This is the practice of growing a business’s repeat customer rate and mining added value from the present customers. The basic purpose of customer retention is to guarantee your customers are making recurrent purchases, are content with your services and do not turn to your competitor.

Here are some techniques that your business can implement to boost customer retention.

    • Welcome Series

      This is basically an idea which makes use of email welcome series which sets the tone for any interactions between the business and client. It enables you to build a solid foundation from the very start to increase your customer base.

      You can achieve this via number of emails like:

      Email1: Introduce your brand in a very unique manner presenting its value propositions.
      Email 2: You can communicate the brand values the business has

      Email 3: Display all the products you offer through this email so the client has an idea of what you are offering

      Email 4: In this email you can offer an incentive to encourage the client to make the purchase

      It is not necessary that you go with the sales pitch right away. A brand introduction, how it may assist the customers, what you believe in, is likely to convey the idea of the bigger picture to the customers.

    • Evolve your Offerings

      Providing a diverse variety in your product offerings forms the basis for brands to stand out in the competitive market of today. Moreover, brands need to consistently engage with their customers so as to keep them updated with the relevant information regarding their offers.

      You can customise on your loyalty programs which will help your brand build a community of engaged customers that are likely to purchase on a frequent basis.

      Personalisation is also a prerequisite to grow your customer base. These are basically custom offers like providing exclusive deals on important days like their birthdays etc, sending them private emails and discounts with special codes. This makes them happy and willing to make repeat purchases and choose your brand over others as the rewards suit them.

      You can also provide customers with an option of choosing their own loyalty program. You can do this by allowing members to select a free gift within a certain price range from its best sellers list. Take it one step further by introducing a points system which your customers can use against the complete list of products you provide.

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Customer Experience

How to Choose the Right Remote IT Support Service Provider

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There have been rapid changes going on in the field of technology. Cybersecurity is rising day by day, businesses are scaling and so are their needs. With growth comes growing compliance requirements. And with all of these challenges, a remote IT support service provider can be your best choice.

IT services are a broad spectrum of services and almost all companies need them, excluding or including a few of them. These services include everything from applications to compliance to cybersecurity, including cloud computing and physical infrastructure. Making an internal IT team with such an extensive set of skills is not only time consuming, but it also requires a considerable amount of resources.

To avoid that hassle, companies, from small to medium sized enterprises, outsource their IT tasks to a third party, whether temporarily or permanently.

Selecting An IT Service Partner

As an SME business owner, it is a crucial decision to outsource a chunk of your IT work to a technology partner. The right decision can lead to exponential growth and scalability without holding your business back. Streamlined ops, minimal security risks, and reduced timelines for research, development, and deployment can make a business grow by leaps and bounds.

You need to analyze some parameters of the offered services of an IT Service Provider. Here are some of the most important ones.

  • Know Your Tech Needs

Usually, when you are choosing any business provider, you have to know what you are looking for and it is directly based on your needs. If you need IT services for physical infrastructure, you will see which service providers give services based on physical infrastructure. You may want cloud based, considering the trend and changing times, or you may feel comfortable in a hybrid working system. However, your requirements will filter out a lot of service providers that do not fit your needs.

When planning, you need to know your starting point, the point where you see yourself, and how you will get there. The growth and prospects of a potential tech partner show you what you can expect from them later in the line too. Having some clarity with regard to the service providers’ needs and approach to their operations says a lot about a company’s performance and helps in finalizing a tech service provider.

 It is also encouraged to be transparent about your budget as the IT service providers get a clearer view of the kind of resources they can provide to fit your budget criterion. And you don’t need a detailed investment plan from the start. Usually, service providers give a ball park figure and they can also help you prioritize your needs that are either needed right away or may be needed in the long run.

  • Referrals

In the professional world, networks and referrals are invaluable. After gaining an understanding of your needs and wants, you need to get some solid references about which IT service providers are the best in the market. You can easily do some research on the internet and find a lot of service providers with excellent standings and offerings.

However, knowing a few people who have experience with outsourced IT support services, can go a long way in getting the best options. As a business owner or a stakeholder, you should have a wide network that can advise you in getting the best tech partner. In case your network has a few people working for or running remote IT services companies, you can easily get a closer look at their services.

  • Requirements vs. Services Offered

Every tech company that offers IT services will have a different set of services. You may not even get a 100% match of your requirements with the services these companies offer. In the list of offered services, you will have to take a look at which requirements you will have to drop to have a near match with potential tech partners.

IT service providers may work and specialize in technologies different than what you may require. Identifying the technologies is also a part of finding the right tech service provider. Many IT support companies have capabilities of centralization. It is not necessary that your service providers have an in-house team for everything. They might be using partnerships with vendors and other players in the same industry.

In any case, you may not need to talk to multiple people to get multiple services. You will also not need to coordinate with vendors if your IT support collaborator is committing to take care of those things.

  • Proactive Over Reactive

Many people detest reactive working when it is an effective model of technology support. Software and hardware break down and ultimately need to be fixed. Reactive IT support is a forever toolkit used by IT service providers.

Despite all that, reactive services are not the only support services model available. Recurring vulnerabilities need to be prevented or else they can incur a cost that could have been avoided. For that, your business requires a proactive support system and services. IT service providers can tell you about their approach to technology support and troubleshooting so you understand if their methodologies match your requirements and are satisfied with them. 

  • Security Priority

Cybersecurity is on the rise, especially in the region of MENA. With large scale cyber attacks, one can only make sure that you have the best security experts on your side. It is going to be one of the non-negotiable services where you require top of the class skill and technology to keep your business safe from cyber-damages. 

The security practices of your IT service partner are needed to be impeccable. You should inquire about their vendor management systems, internal governance, regulatory oversight and risk assessment and management.

Conclusion:

These are some of the best ways to find a suitable IT service provider for your business. To have a better judgment, you can also look for the kinds of planning your provider offers and that they have the right synergy to work alongside your business. 

If you are interested in outsourcing your IT tasks, contact us here at ibex MENA. We are transforming the region with our state-of-the-art technology of global standards. We are the pioneers of the BPO industry and outsource all IT services you require.

Customer Experience

Find the Best Call Center Outsourcing Services Company in Dubai (2023)

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Outsourcing has become very common in recent years with the number of organizations using call center services in Dubai rising dramatically. When it comes to finding an outsourcing call center it becomes all the more difficult as there are many factors that you have to keep under consideration. 

Here we have listed some tips so you can find your UAE Best Call Center Service Provider.

Industry Experience

This stands as one of the most crucial factors when on a look out for the best call center outsourcing company in Dubai. Industry knowledge is imperative as it is what forms the basis for your business operations to carry out. 

The company must be equipped with sufficient experience to handle all kind of difficulties and hardships that arise during projects. Besides, it must be able to deal with all the customer queries that come their way and provide effective solutions as per the projects requirements. 

Qualified Staff

Verification of professionals and personnel that is engaged in the projects is important in finding the best call center solutions in Dubai. It is important for the personal to possess the capacity of dealing with all the issues and completing all tasks on a timely basis. You must check if the outsourcing company has a training and development program for its employees for maintaining maximum efficiency and meeting project deadlines. 

Budget and Pricing

Payment is extremely important when selecting the best call center outsourcing company in Dubai. For this you must examine what prices the rivals are offering as well as the service quality. Then you can negotiate with the agencies to get the best value within your allocated budget without having to sacrifice on the quality. 

Cost effectiveness is one of the main reasons for most companies to outsource their services, so it remains critical that the cost be thoroughly examined before finding the outsourcing partner

Top Quality Assurance

The BPO service provider must be of top-notch quality and free of all errors. The quality of the projects assigned are directly linked to the quality of the service delivery they provide. Upon interaction with outsourcing companies, it must be certified that they are active correspondents and their services are error free in all respects. You should also confirm to consider the steps the third-party service providers take to reserve the projects eminence. 

Technological Standards

This aspect basically measures the value of the project’s quality. Check with call center services in Dubai that are well defined in bringing projects that are up to date with technological prowess, otherwise an outdated project will only be obsolete and not serve any purpose. Check for timely updates in relation to the software being used to undertake tasks and operations. This will guarantee that all clients requirements are contented.

Data Security

When you have to choose between using cloud based or premise-based services from your outsourcing partner, it is important that you consider the data compliance and security procedures the company employs. You will be disclosing very sensitive data to the agency which must not be leaked and safeguarded by all means. 

Therefore, it is important that you sign a non-disclosure agreement and know the kind of security measures it takes in the form of paperwork. Before you make a choice leading call center in Dubai, all cloud platforms and privacy settings must be verified to make sure you can retrieve useful data anytime in case you lose it. 

Global Presence

You must always see whether the call center outsourcing company has a history of dealing with clients on a global level. This sort of engagement allows you to interact and communicate with clients from diverse backgrounds and expertise and equips you with the ability to deal with difficult situations. 

Moreover, it’s a fact, that organizations with a vast global presence tend to possess better communication skills which remains and integral factor while finding the right call center outsourcing partner. 

References

As you embark on finding the best call center outsourcing company in Dubai, you must look into the variety of supplier the company has had in the past. This will give you an idea of their clientele services and rates. 

In case of a recommendation, you must make use of it or at least connect with them as you note its source. This may assist you in obtaining reasonable process for the services you offer as well as superior quality as brand reputation will be involved. 

Understand the Integration

The integration process can begin when you have made the agreement and are prepared to proceed. This process can vary widely depending on the service that the call center is hired and the approach it takes. Thus, it makes easy to unite the hardware’s and software’s and any information-based technology as per need.

The Final Verdict

So, when on a look out for Call center services in Dubai for your business, you must keep the factors mentioned above in mind. Industry knowledge and experience along with global presence, technological standards, good reference, data security, budgeting, quality assurance are all very important to get the maximum benefits from the BPO service provider you partner with.

Customer Experience

Everything You Need to Know About DeepSeek’s AI Revolution

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AI development has been accelerating at a pretty impressive rate, but most of it seemed to be happening in the West. No longer: High-Flyer, a Chinese hedge fund, just dropped the first fully domestic AI-powered chatbot, and it just leapfrogged OpenAI, META, and Google. 

DeepSeek R1 hasn’t just changed the game; it’s decimated the entire board. It’s performing just as well, if not better, than anything on the other side of the Pacific, at a fraction of the cost, with older chips. With shockwaves reverberating through the stock market and billionaires scrambling to meet the challenge, let’s take a look at how good DeepSeek really is, how it compares to Open AI’s latest chatbot, and how it’s revolutionizing the way we look at artificial intelligence. 

DeepSeek: The New Kid on The Block 

For the most part, DeepSeek performs all of the same tasks that the latest version of OpenAIs ChatGPT does. It’s a pre-trained, reasoning-based chatbot that produces incremental responses and actually gives more nuanced responses than other free, open-source chatbots available right now. 

While the world needs more time to evaluate whether the model is definitively superior to GPT 4o, initial tests show DeepSeek outperforms in math and coding-based tasks. However, initial tests also put DeepSeek higher than o3-mini, the second-best LLM OpenAI has to offer. It’s important to stress here that DeepSeek isn’t particularly groundbreaking in its performance, and that was never the goal. It just had to perform as well as its American counterparts. 

The world is shocked at how little memory the model uses. That means it costs exponentially less per response than its competitors, and to top it off, DeepSeek was developed using  

$6 million compared to $100 million+ budget for OpenAI’s 4o. This isn’t the first time we’ve had an open-source AI chatbot that shocked the big players in the market, but none of those companies had the performance or the backing DeepSeek seems to have. 

Who’s Behind DeepSeek? 

Alarmists and Western propagandists would have you believe the Chinese government may have developed DeepSeek themselves, but of course that’s far from the truth. The model is the result of an overall shift in Chinese economic mindset: They’ve been trying to move away from cheap manufacturing as their core offering on the global stage and increase their focus on technology, AI, and advanced hardware. 

Liang Wenfeng’s hedge fund, High-Flyer, has been deeply entrenched in AI for years. They use AI-based predictive models to play the stock market. Their quantitative trading mechanisms were most likely the inspiration for DeepSeek, and the company was born in 2023. Their first model came just a year after their launch, but it got nowhere close to the attention that R1 model has gotten. 

The Chinese march towards AI excellence 

The launch of DeepSeek is symbolic of China’s commitment to ‘Innovation 2.0’. The country’s young generation of entrepreneurs has been pushing for homegrown technologies for years now. According to Wenfeng, the surprise in the West isn’t rooted in the performance of DeepSeek r1, no matter how good it may be. He said. "Often, we say there's a one or two-year gap between Chinese and American AI, but the real gap is between originality and imitation. If this doesn't change, China will always be a follower." 

Wenfeng carries this attitude across all his ventures. His hedge fund was the first quantitative hedge fund that crossed the 100 billion yuan mark, and his response at the announcement was,  "If the US can develop its quantitative trading sector, why not China?" Wenfeng has never been satisfied by following along with the West and believes Chinese leadership in technology depends on the country's ability to innovate, not just perfect or mimic. 

However, many critics are skeptical about the true performance and development costs of DeepSeek. They argue that the model used pre-existing chatbots like ChatGPT to train itself, which is why they’re costs are so low. Of course, this doesn’t discount the genius behind squeezing every ounce of performance from old NVIDIA chips. For the moment, how High-Flyer got there isn’t as important as the performance of the bot itself, so let’s take a closer look at DeepSeek’s behaviour. 

DeepSeeks Journey and Performance

In the simplest of terms, DeepSeek feels just like any other chatbot developed in the west, except for the fact that it’s a bit more chatty. The bot makes the effort to comment on the validity of a requested opinion, adding nuance to the discussion with phrases like ‘it’s a highly subjective topic’, and doesn’t really respond to questions about it’s performance compared to OpenAI’s chatbots. 

At the moment, the site only has access to information up until October 2023. That’s a pretty similar cut-off compared to the first versions of ChatGPT, likely an attempt to limit inaccurate responses influenced by misinformation spread on the web in real time. If you’re going to the DeepSeek website and aren’t able to use the bot and check its performance for yourself, don’t be upset. The site is currently flooded with users worldwide, much like the days following ChatGPT’s launch. With proper traffic management, the bot boasts an impressively quick response time of half a second. 

It’s unfair, at the moment, to judge DeepSeek on pure performance. The fact that you won’t feel much difference to other free chatbots on the market should be considered a success in and of itself. However, DeepSeek isn’t as independently developed as some people would have you believe.

DeepSeek uses NVIDIA chips, albeit older models, likely using OpenAI data for training, and is built on META’s Llama infrastructure and AliBaba’s Qwen. These are all effective cost-cutting measures that have allowed DeepSeek to compete at the top, but it signifies the company's reliance on foreign technology. Depending on how well the bot performs in the next year, their approach could prove you don’t need billions to develop AI bots and shift the whole paradigm. 

Censorship on DeepSeek

China and online censorship go hand-in-hand, even with the supposed decrease in online government interventions in recent years. Technology companies work extremely closely with the government, which inevitably influences their censorship and privacy regulations. Sadly, DeepSeek is not an exception to this rule. The bot doesn’t engage in discussions that are banned in mainland China. 

Responses to 'restricted’ questions range from the screen going blank in the middle of generating a response and asking the user to ‘talk about something else’, to a refusal to engage in politically sensitive or harmful discussions. A prominent example of the kind of information the bot censors are questions on the Tiananmen Square Protests and the shortages of food and medicine during the COVID-19 lockdown. However, despite these obvious restrictions, experts are suggesting that the government has been generally ‘hands’off’ with DeepSeek, only implementing the information restrictions already in place. 

Comparing DeepSeek and ChatGPT

DeepSeek has broken all previous records of downloads in the first day and the first week on the AppStore. People desperately want to experience the differences between the two behemoth chatbots for themselves. We went through some subtle differences in style and nuance above, but this section aims to compare the two chatbots on a more granular level, based on tasks people are most likely to use the platforms for. 

Writing Assistance 

Text generation and linguistic assistance are by far the most commonly used applications of AI chatbots, so it’s natural to start our comparisons here. There are hundreds of online reviews where people gave both bots the exact same prompt and instructions and compared their responses. For the most part, DeepSeek performs just as well as ChatGPT in simple text generation. 

That’s to say, if you were to ask both bots to write an article on the best science-fiction movies of all time, you’ll get a pretty identical list. The only major difference is that DeepSeek tends to ramble about its thought process more than OpenAI. It tends to explain why it made certain choices, which can be a good or bad thing depending on how interested you are in the bots mechanisms. 

Coding

Text generation may be the bread and butter of chatbots, but assisting in coding-based tasks or writing code from scratch is where they excelled. In the few short years since AI chatbots have been publicly available, they’ve become an indispensable tool for coders all over the world. Through sheer luck or design, DeepSeek seems to be outperforming even the latest bots OpenAI has to offer. 

Coders online have tried giving both bots identical yet incredibly complex coding tasks DeepSeek consistently outperforms its American competitor. In fact, DeepSeek has already replaced ChatGPT as one half of the ultimate coding-assistant pair. Computer science engineers have taken to Twitter and Reddit to say DeepSeek and Anthropic’s (owned by Amazon) Claude Sonnet are by far the best coding assistants on the market. 

Creativity and Brainstorming 

The ultimate Turing test for chatbots is their creativity, and it’s safe to say no chatbot is going to be producing sonnets in the iambic pentameter anytime soon. However, DeepSeek and ChatGPT take different approaches to creative tasks altogether. We tested this ourselves by asking both DeepSeek and ChatGPT to brainstorm a few ideas about children’s books that take place in space. 

Both boys took comparable times to respond, but ChatGPT gave more responses. The OpenAI champion provided 6 ideas of equal length but only gave outlines for each. DeepSeek, on the other hand, chose a single idea and wrote a simple story 400 words long. Considering those weren’t the explicit instructions in the prompt, ChatGPT seems to be the more creative bot for now. 

Research and History 

Students love using AI for their homework, and why shouldn’t they? Both DeepSeek and OpenAI gave historically accurate accounts of historical events that weren’t sensitive or controversial in nature. While Google’s Gemini is the clear winner for this category because of the reference links it provides in its responses, ChatGPT seemed to have a slight edge over DeepSeek. 

While the Chinese bot recalled just as many events and points as ChatGPT, it didn’t give as much detail about those events as ChatGPT. Additionally, when we take into account the censorship issues DeepSeek has with Chinese history and political events, OpenAI takes the victory in this category. 

Mathematical Computations 

Other than its success in coding, DeepSeek's greatest strength is how much better it is at math. The latest version of ChatGPT doesn’t even come close, but to be fair, the model isn’t built for math problems because it isn’t a reasoning-based model in the first place. Instead, OpenAI developed WolframGPT, but even that can’t beat DeepSeek in complex mathematical problems. While the Chinese model does struggle with creating some simple proofs, it feels more like a big issue that will be fixed in the first update rather than a core issue that needs to be addressed in later versions. 

In less than a week, DeepSeek has completely transformed the AI landscape of the world. Companies have lost billions in valuation, users have more options, and the world now has a successful open source AI that’s bound to accelerate the advent of AGI. We’re all set for another tech race in 2025, and we’ll just have to wait and see who comes out on top. 

Customer Experience

What is Information Technology

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Information technology (IT) has changed the way we interact with other people, do business, and plan for the future. It is possible to change society in a way that has never been seen before by making innovation and connectivity the very essence of information technology. Today’s modern economies use Information Technology to facilitate economic growth, enhance digital development, optimize operations, and boost productivity levels.

In the Middle East and North Africa (MENA) region, Information Technology is critical for achieving economic diversification, enhancing government efficiency and global competitiveness. It is not merely a tool that comes in handy. Information technology has also been used to support major development initiatives, including the UAE's Smart Dubai Initiative and Saudi Arabia's Vision 2030, underscoring the importance of reform.

Information technology in MENA continues to develop rapidly. According to an IDC report, IT spending in the Middle East is projected to reach $23 billion by 2025. There will be significant investments in IoT, AI, and cloud computing, among other areas. These highlights clearly demonstrate the region’s increasing appetite for advanced Information Technology IT solutions as both businesses and governments realize the importance of availing IT solutions for driving innovation and ensuring sustainability.

UAE Prime Minister and Vice President Sheikh Mohammed bin Rashid Al Maktoum once expressed that, ‘Innovation is the capital of the future, and technology is its investment’ quite profoundly. This inspirational quote clearly emphasizes the capability of Information Technology and how it can change the face of any industry and also the prospects for development.

What is Information Technology?

The phrase information technology IT refers to the interactive activity interconnected hardware, networks, and software for the purpose of information. Browsers such as Google, Snapchat, and Uber are the driving forces of automation, data analysis, and electronic communications, all of which are necessities in today’s world. One cannot overstate the role of information technology in all spheres of life from enhancing the ordinary chores to changing global industries.

Furthermore, Considering the MENA region, the importance of Information Technology is really high as the major contributor to the development. Smart Dubai defines IT as "the way of unlocking creativity and a pathway to a digitally connected world" as one of the Emirates major digital transformation programs. A very well defined intermediary term that indicates how the role of information technology affects business and social development especially in countries and regions that are vying for digital dominance.

Key Components of Information Technology

Information Technology and its major elements are what define technological structures, the same elements that notably powers the worth and usage of this innovation. Any tools and solutions that encourage businesses to grow, enhance their communication and contribute to the economic development — especially in the rapidly growing MENA region — require such components for information technology.

Hardware: The Physical Foundation

Information Technology hardware includes physical parts such as high-end servers, general-use computers and complex networking equipment, such as edge devices. Experts predict that investments in hardware in the MENA region will increase by 8 % per year due to the widespread use of IoT devices and edge computing. For instance, the advanced hardware network enables the realization of the smart-city vision of Neom City in the Kingdom of Saudi Arabia.

Software: The Automation Catalyst

Software constitutes the core element of any sector and Information Technology in this case. This includes operating systems, enterprise resource planning (ERP) systems, and AI applications that enhance efficiency and facilitate the automation of processes. This aspect shows how useful IT is to businesses in the MENA region in terms of reducing costs and enhancing output. By developing AI based software, G42 which is an Information Technology firm based in UAE has transformed industries such as health, security, and energy.

Networks: Facilitating Seamless Connection

What is communication in Information Technology Without strong networks? To mention but a few, systems like Local Area networks, Wide Area Networks or even 5G technologies are integral tools to Information Technology due to the fact that they provide means of communication and data exchange. According to Etisalat, MENA is at the forefront of introducing the 5G technology with a 95% penetration for mobile broadband in the United Arab Emirates. Such connectivity builds a foundation for intelligent companies and state-driven initiatives like Dubai Internet city, that positions the region as a center for global innovation.

Data: MENA Region’s New Oil

The New Oil is Data. In today’s world, Data is one of the most refined tools in Information Technology, and also sometimes referred to as ‘the new oil’. Also, with the application of Information Technology such as Marketing Predicting, customer relationship management, as well as predictive analytic, comes the collection, storage, and analysis of data which insightfully makes these applications possible. It is expected that in 2026, businesses in Mena regions will reach spending of $3.9 billion in regards with Data Analytics Solutions Gartner which further emphasizes the importance to the economic success that excelled through innovation, ingenuity, and invention.

People: The Human Factor in the Success of Information Technology 

Technology is unable to function independently; it is skilled practitioners of Information Technology who oversee the appropriate design, development, and protection of systems. From the Saudi context, this significantly underlines the existing role IT professionals possess, as they play an integral part in closing the gap between idea and implementation. Countries such as Egypt and Jordan have developed a sizable talent pool in Information Technology which has made them significant providers of skilled professionals on a global scale.

Types of Information Technology in MENA

The MENA region is indeed adopting technology at an alarming pace, and this adoption is influenced by the type of information technology leveraged on a specific problem or a groundbreaking opportunity. IT plays a central role in the advancement of the region such as enabling the smart cities revolution or even expanding sectors such as oil and gas. The following types of Information Technology which seem to affect the MENA region the most are presented below, again, with supporting statistics, case studies and great leadership.

Enterprise IT: The Backbone of Regional Industries

This region is characterized by the need for enterprise Information Technology in retail, finance and oil & gas business. Businesses are able to create greater efficiencies and enhance such activities as processes by using Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) solutions. Taking Aramco for example, one of the largest oil companies in the world, it has implemented state-of-the-art ERP systems to improve its supply chain as well as its decision making processes.

As predicted by the International Data Corporation (IDC), investment in Information Technologies in the region is estimated to exceed 7.5 billion dollars in 2024 for the targeted large-scale digital transformation initiatives underscoring the role of IT in business processes.

Cloud Computing: Empowering Scalability and Innovation

The adoption of Cloud Computing services has increased in the UAE and Saudi Arabia who are leading the MENA region in the use of clouds. For instance, the UAE has implemented Microsoft Azure and Amazon Web Services (AWS) for use in the public as well as the private sectors.

Cloud solutions form the bedrock of Saudi’s Vision 2030, and the government’s spending on cloud computing is expected to grow by 15% annually. These platforms enable businesses to grow quickly, acquire a huge volume of information, and lower the expenses for operations.

Artificial Intelligence (AI): The Future of IT in MENA

In this case, it would be easy for a motion to point out that information technology is a field in which any man cannot really succeed , but it would definitely be beyond arguments that the intersection of technology with artificial intelligence is simply magical. No wonder then, governments throughout MENA have put forth plans to integrate artificial intelligence into their technologies, education and healthcare access. For instance, Sidra Medicine in Qatar incorporates AI algorithms to enhance patient care and provide a correct diagnosis.

As per PwC, businesses and governments have prioritized AI integration as it has the potential to increase the MENA economy by a staggering $320 billion by 2030. Dubai’s Crown Prince, Sheikh Hamdan bin Mohammed once stated, “AI will define the future of our cities and economies. We must be pioneers in adopting and utilizing this transformative technology.”

IoT (Internet of Things): Enabling Smarter Cities

The most significant component in developing an up-to-date and smart urban administration as well as an up-to-date city management, planning and development is the introduction of IoT (Internet of Things), which has already been adopted into various projects throughout MENA countries. Major Information Technology-driven projects, such as King Abdullah Financial District in Riyadh and Smart City Dubai, fully utilize IoT to integrate energy usage, traffic, and waste management.

Analysts suggest that, by 2025, the IoT market will reach over $10 billion and that the UAE is likely to spearhead the deployment of IoT devices in the region. Besides, the application of information technology in manufacturing and agriculture are also changing the way automation and real-time processing are done, and therefore extends beyond the cities.

A Region Poised for Information Technology Excellence

An area ready for Information Technology greatness when the MENA’s society, primary productive sector, and military systems employ these types of information technology, demonstrates how much it matters. MENA is investing in Information Technology for growth and modernization, from AI for more sound decision making to IoT for connected living to cloud computing for innovating to enterprise Information Technology for operational effectiveness. As Khaldoon Al Mubarak, the CEO of Mubadala said: “Technology is the enabler of change and the driver of progress. In the MENA region, it is the bridge to a sustainable, prosperous future.” 

By employing the aforementioned strategies, it is evident that Mena has grasped the basic components of information technology and in particular, its practitioners have continued the trend of accelerating information age transformation with MENA region Information Technology companies  being essential in positioning the area towards an innovative, connected and digital age.

Importance of Information Technology in the MENA Region

Information Technology in the MENA region facilitates technological advancement, societal transformation and economic growth. It is a cross-cutting tool that transcends industries -- linking traditional practices with evolved visions. Information Technology is the major enabler of change within the region that ranges from enhancing connectivity to business diversification. Hereunder, we analyze the importance of information technology with the compelling statistics and insights from leading projects in the region.

Economic Diversification: Building Resilient Economies

As MENA countries begin to wean themselves off the oil regime, information technology stands out as a key tool of economically diversifying. Such initiatives as Vision 2030 for Saudi Arabia also stress the need to deploy Information Technology in non-oil sectors such as fintech, healthcare and tourism. Fintech, cloud computing and AI based systems have the potential of enhancing productivity and simplifying the processes which these sectors facilitate.

PwC Middle East estimates that by the year 2030 the digital economy in the region will be worth US $400 billion with Information Technology for business  being instrumental in this. For example, there is a strong growth in IT for Business in Saudi Arabia which is attributable to investment in IT infrastructure that has led to e-commerce growing in excess of 28 percent every year. In the words of Crown Prince Mohammed bin Salman:
“Technology is not just a tool; it is the foundation upon which we build our future economy.”

Enhancing Connectivity: The Power of Communication

What is communication in Information Technology? It’s the ability to link people, objects, and services effortlessly thereby making a difference in lifestyles and industries. Faster transfer of data, collaboration at the time of need, and technological advancements in sectors such as e-commerce, telemedicine, and logistics are all facilitated by the introduction of 5G technology across the MENA region.

The United Arab Emirates is on pace to be at the forefront of Information Technology applications in the area with several leading smart city initiatives such as Etisalat’s 5G coverage expansion that provides an underlying basis for further development. Likewise Ooredoo in Qatar is improving the communication infrastructure using Information Technology, which in turn allows for innovation on IoT and AI based technologies. 5g adoption in the region is predicted to reach 60% penetration by 2026 thus providing connectivity infrastructure at a global scale.

Social Development: Transforming Lives Through IT

Information Technology is often only considered an essential part of commercialization; however, that is no longer the case. Through tools such as Egypt’s Knowledge bank, which allows millions of students’ access to vast digital libraries, barriers to education have all but vanished. In a similar vein, Information Technology based telemedicine is changing the landscape in medicine, in the UAE and Qatar, by enabling consulting and diagnostics sessions over distances.

The Arab ICT Organization estimates that over 50 million people in the region are now able to use services and systems that enable them to receive medical assistance. Such an impact was noted by Dr. Ali Al Kuwari, Minister of Commerce and Industry of Qatar: “The future of our societies depends on how we integrate technology into education, healthcare, and social services. IT is the cornerstone of this transformation.” Understanding the importance of Information Technology is the basis of transformation.

MENA’s Information Technology as a Driver of Transformation

Countries in the Mena region are focusing on the transformational capacity presented by information technology, implementing modern technology to both enhance services offered to the public and optimize industries while improving the standard of living. Largening of MENA narrows the gaps in social development while MENA invests in the key components of  Information Technology.

UAE: Leading with Visionary Digital Governance

Once again, the United Arab Emirates is at the forefront of digitalization with its ambitious Smart Dubai plan. By utilizing such cutting-edge types of information technology as AI, data analysis and even blockchain, demand for a Smart Dubai to become the first ever fully paperless government in history. This equates to a perfect case of how information technology has facilitated governance more so through digitization. The government of the United Arab Emirates claims that through transformation, operating expenses of Smart Dubai have been reduced by at least 1.3 billion AED, which is roughly 350 million dollars.

A few informative statements have been made by Sheikh Mohammed bin Rashid Al Maktoum, who is the current vice president as well as the prime minister of UAE, regarding the use of information technology in governance.
“Digital transformation is not an option; it is the key to sustainable economic growth and a better quality of life.”

The applications of Information technology are used for purposes other than governance. Dubai is a global pioneer in innovation because of the UAE's Information Technology companies, like Etisalat and du, who are leading the way in enabling 5G networks, IoT-based systems, and smart city infrastructure.

Saudi Arabia: Building the Future with NEOM

Another attempt at the MENA region using Information Technology to build the future is the Saudi city of NEOM. NEOM is the very epitome of an AI city in its design that merges technology with IoT and renewable energy to achieve urban sustainability. Urbanization, which is based on data analytics, networking, and technological innovation of self-driving vehicles, is the core foundation of NEOM’s ecosystem.

The NEOM's ecosystem exists to address the global needs of multinational Information Technology enterprises to foster innovation-driven economic growth, which clearly highlights the global importance of Information Technology for business. In excess of 500 billion dollars have been allocated for NEOM, thus signifying the Saudi government’s realization on the importance of advancing through Information Technology solutions. And it has been said by Crown Prince Mohammed bin Salman:
“NEOM will be a hub where technology and innovation converge to solve humanity’s challenges.”

Qatar: Advancing with National Vision 2030

As expressed in the Qatar National Vision Plan 2030, maximizing the role of information technology in realizing development is most pronounced. Investing over $1.5 Billion in a single year for the advancement of smart technology is leading to massive changes in certain industries such as healthcare, education, and transportation. Wearable technology and telehealth are but a few examples of applying smarter technologies within the healthcare sector for better efficiency and access.

Maximizing the role of information technology usage in the classroom also has its record. Digital platforms for engaging students with teachers and school administrators can be seen in operation through the Qatar Education Network, an example of collaboration communication in information technology Applications. The booming industry of e-commerce in Qatar which has grown about 35% per annum supported by versatile Information Technology infrastructure serves to show yet another dimension of the importance of information technology for business. As Jassim Saif Ahmed Al-Sulaiti, Minister of Transport and Communications for Qatar puts it, “Technology is the foundation for innovation and progress, enabling us to build a prosperous future for generations to come.”

The Intersection of Information Technology and Communication

One of the revolutionary influences of information technology is the ability to communicate in an integrated and fluid manner. This aspect which is very frequently discussed under the rubric of "what is communication in information technology?" has emerged as one of the components of hyper connectivity in the MENA region. The region is changing the way individuals, systems and businesses interact by integrating advanced types of information technology such as cloud services, 5G and Internet of Things. This is ushering in an age of instantaneous connections and innovation.

Redefining Connectivity with 5G and Beyond

The MENA region is witnessing a radical transformation in communication thanks to the 5G networks that have been set up over the past few years. The investment of the governments as well as the Information Technology companies in such an advanced infrastructure in the region has provided the businesses in the E-Commerce sector as well as in Telemedicine and smart city concepts with new opportunities that had not been available previously.

As an illustration, Dubai's Smart City strategy utilizes IoT devices that are connected to 5G networks to enable time-sensitive urban management skills such as efficient waste disposal and traffic regulation. Moreover, such technologies as driverless vehicles and AI-enhanced medical consultation are being developed and deployed in applications of information technology solutions powered by 5G technologies in Saudi Arabia. The GSMA Mobile Economy Report projects that by 2025, MENA super-exclusive adoption levels will touch 17%, stimulated by more than $50 billion worth of expenditures made on the digital infrastructural designs in the region.

Internet Penetration: A Game-Changer

The rising internet penetration in this region of the world certainly does show how much communication in information technology is fundamental to the overall foundation of IT within any information system. With more than 470 million mobile subscribers, the penetration rate for the internet in the MENA region is set to exceed 75% by 2023. This explosion opened up new frontiers in economic opportunities for information technology covering such areas as digital advertising, e-commerce, and fintech. Differently, countries like Qatar and Bahrain are transforming into an IT base for the region together with international Information Technology companies by developing advanced technology.

Communication’s Role in Transforming Industries

The field of information technology is pertinent to communication not only in the aspect of connectivity but also enhances creativity in diverse fields such as:

  1. Medical care: As influenced by IT-enabled communication facilities such as tele medicine platforms, Qatar is able to conduct real time consultative services which further underscores the importance of Information Technology in enhancing care for patients.
  2. Education: E-learning platforms in Egypt are basic in Information Technology, including essential components such as cloud computing and video conference enabling technology, for the integration of millions of students.
  3. E-commerce: The Online retail business in Saudi Arabia has grown by 35% every year, due to advances in Information Technology enabled communication and payment systems.

Expert Insights on IT and Communication in MENA

Communication and Information Technology Development in the region is rapidly transforming as modern experts and leaders consistently keep pointing out. The UAE’s Sheikh Mohammed bin Rashid Al Maktoum also stated  “Information Technology is the backbone of modern communication, bridging distances and connecting people to opportunities.”

Moreover, the Arab ICT Organization mentioned that the communication related information technology such as 5G and AI would add $95 billion to the economy by 2030.

Stat Insight: Although over 470 Million mobile customers exist in the Mena region as per the 2023 statistics, there has been a steady surge in the internet penetration rate within the Mena region to over 75% clearly indicating the significance of the towers within the Ict infrastructure.

Information Technology’s Economic Role in MENA

As the Middle East and North African region proceeds to grow, so does the integration of Information Technology in other countries. The role of Information technology has greatly contributed to Iraq’s economic growth since it promotes accountability and a healthy competitive space. Although a few parts of Iraq, such as the private sector, have started the integration process, many areas still rely heavily on outdated technology. Such information technologies spanning from clouds to microchips allow consolidation of processes, boosting different aspects of the economy such as competition.

Cloud Computing: A Key Driver of Growth

In the MENA region, the use of cloud computing has allowed for a business-centric approach to the integration of information technology – this business approach has led to an incredible growth of 30% in the adoption of cloud technologies through 2022 and has helped companies further lower their operational costs, improve their level of scale and optimize the processes of work.

They are leveraging this trend, as big global companies such as Microsoft and Amazon Web Services (AWS) continue to expand their data center footprint in the region.

Analysts such as Gartner expect the MENA Information Technology market to witness growth with an impressive CAGR of 8.2% between the years 2023 to 2028, with the increasing requirement of smart and agile technology acting as one of the main factors. This is in line with country objectives of a digital economy transformation such as the Saudi Arabia Vision 2030 which aims to position the Kingdom as a global hub for key Information Technology aspects such as cloud computing and Artificial Intelligence AI analytics.

Digital Empowerment and Economic Inclusion

In addition to hardware and infrastructure, information technology is significant since it has the potential for empowering and fostering inclusion, for instance, In Egypt, e-commerce has increased by 8% each year due to platforms that enable businesses to enter the global market. Likewise, the technological projects pursued in Qatari industries like healthcare logistics have contributed to lowering disparities by promoting inclusiveness through innovation.

This larger picture is articulately emphasized by the Egypt’s Minister of International Cooperation, Rania Al-Mashat:

“Technology is not only about digitization but also about empowerment and inclusion. It drives sustainable development and fosters innovation across all sectors.”

Accelerating Enterprise Transformation

In the MENA region, the use of Information Technology in the business processes has caused the business models to transform to great extents. Firms are trying to thrive in this digital age incorporating technologies ranging from data analytics powered AI in Dubai to IoT based solutions in Oman, this makes Information Technologies a key component.

Financial Services: The remarkable innovations in Information Technologies has resulted into the big growth in the fintech sector of UAE which has now grown to 2 Billion Dollars in GDP with an annual growth of about twenty-five percent.

Retail: Applications of Information Technology for business are being increasingly adopted by the retail giants of Saudi Arabia, which has resulted in a growth of 35percent in online sales in the year 2023.

Information Technology’s Broader Impact on Society

The MENA region is increasingly grappling with pressing issues and looks up to information technology for assistance. There is more than an economic aspect of IT in the MENA region. Educational non-profit HDIC has, for example through Edraak, transformed the lives of many in Jordan and reached over 2 million users through e-learning platforms. AI based systems that aid in better management of water resources are also revolutionizing agriculture in Morocco, the country that has one of the least water resources in the world.

Building an inclusive society also necessitates revolution and the role of Information Technology remains important as it helps with reaching goals. Providing integrated societies that are equal and just involving everybody is where information technology can help like in the example of digital medical services in Qatar and the UAE becoming popular while telemedicine is still lacking.

In the innovation focus of MENA several sectors bear the greatest promise and Information Technology companies are actively developing them such as healthcare and finance. What the region needs is adequate conditions for an Information Technology boom with 470 million subscribers and internet users accounting for more than 75% and as Sheikh Mohammed bin Rashid Al Maktoum puts it, “Technology builds nations and empowers the people.”

The current trajectory of growth illustrates the reasons why various forms of Information Technology and their broad applicability serve to achieve regional aims. Showcasing creative thought and enabling such solutions as are most needed by society in the MENA region, Information Technology is not only shaping up the today but is nurturing the tomorrow as well.

Challenges of Information Technology in MENA

Though information technology has the potential to transform MENA, there are certain challenges that need to be addressed in policy in order promote growth.

Cybersecurity Risks

The increasing use of information technology makes the region a target for cyber attacks. Researchers show that in 2022, cyber-attacks affected 66% of MENA firms, resulting in billions of dollars worth of damages.

Solution: Governments are escalating the safeguarding of critical infrastructure and business operations by wresting control over cyberspace, as in the case of Saudi Arabia, which has set up a National Cyber Security Authority.

Connectivity Gaps

In rural areas, the absence of internet connection acts as a hindrance to the application of information technology, while in urban areas there is no such limitation as they are equipped with robust IT infrastructure.

Solution: Qatar makes an annual investment of over 1.5 billion dollars to enhance connectivity and establish a strong infrastructure in rural areas which includes satellite internet and 5G networks.

Skill Shortages

The shortfall of qualified information technology employees is one of the factors that inhibit the ability of IT to increase innovation. Reports such as this indicate that skill shortages hinder hiring of over 40% of the region’s IT enterprises.

Solution: To mitigate the skill gaps, measures such as Egypt’s Future Work is Digital program aim at equipping around 100,000 youth with advanced ICT skills to make sure that the labour market is able to meet the regional needs.

These challenges indicate the extent to which information technology is an industry that is in need of advancement as well as a center of solutions. By calibrating efforts and coming together, the MENA region has enough capabilities to harness Information Technology to mend fractures and advance in equitable growth. As highlighted by Sheikh Mohamed bin Zayed Al Nahyan, “Innovation is the engine of progress, and we must invest in the skills and tools to build a future-ready society.”

How Information Technology Companies are Shaping MENA

The increasing demand of global service transformation, propelled by Information Technology Companies has set the trajectory that MENA encompasses a vibrant economy. Information Technology for business expects the infrastructure expenditure on IT in the region to surpass $50 billion dollars by 2025 as there is a rapid demand for cloud computing, AI and IoT technologies. As evident from the expenditure, information technology plays an integral role in building smarter cities and achieving economic sustainability.

It's the top Information Technology companies which are effecting this change:

  • SAP MENA is on the forefront in the adoption of information technology for digital transformation especially in the MENA region with respect to government and business.
  • IBM MENA gives access to the cutting-edge AI and cloud platforms that help in improving the quality of decisions.
  • Based in the UAE, Injazat is a leader in the market of IT-managed services and disposes of capabilities in furling UAE’s ambition in establishing as a global hub of digital deployment.

These companies are supporting regional efforts like the Digital Strategy 2030 for Dubai which aims at making the city the most intelligent city. As the Arab League has pointed out, “Technology is the cornerstone of inclusive growth and sustainable innovation.” 

The key components of Information Technology, such as hardware, networks, data, and qualified personnel, are still molding the region in regard to its laudable digital goals.

The IT sector in the MENA region has the potential of a massive transformation, with 470 million mobile subscribers and 75 percent internet penetration within the market. These businesses are not merely attempting to keep up with global activities; they are taking the lead on change, thereby repositioning IT from a supportive role to an essential and strategic one for governments and businesses alike.

Conclusion

Technological development, innovation, and transformation in the Mena region start with information technology. As one goes deeper into the digital era, information technology transforms into more than just software and hardware; it has the potential to revolutionize economies, societies, and industries. By embracing the likes of AI, IoT, cloud computing, and leading smart city initiatives, Mena is still rewriting the narrative for greater possibilities.

Saudi Arabia’s Vision 2030 as well as the Smart Dubai Initiative of the UAE are two ideal examples of how the global economy is diversified through the use of information technology. These projects harness information technology’s basic pillars: hardware, software, networks and people to create powerful and evolutionary building blocks. The UAE indeed has pledged to invest over $23 billion into IT infrastructure projects by the year 2030, which shows the determination of the region in order to be at the forefront of prosperity and wealth through IT advancements.

Procurement issues, skills shortages, and infrastructural inadequacies are challenges that the MENA region has faced, however, innovative thinking and wise investments have aided in overcoming these challenges. Over 75% of the region is able to access the internet, taking into consideration the lack of access to the internet faced by other parts of the world, the digital transformation strategy of Egypt as well as Qatar's national Vision 2030 clearly illustrates how information technology is being integrated with healthcare, education and business.

Sheikh Mohammed bin Rashid Al Maktoum's statement, "In the race for excellence, there is no finish line," encapsulates the spirit of the MENA region's digital adventure.

This dogged pursuit for modernization is indicative of Information Technology as its strides in bridging gaps and creating opportunities. MENA is setting a benchmark for the regions, working on improving the interaction aspect within Information Technology using aided networks to enable Information Technology for Enterprises through scalable business models.

It's daunting but exciting nonetheless. Information Technology possesses the ability to convert hurdles into opportunities and possibilities into massive successes. Information Technology in the MENA markets exemplifies the potential of innovation and determination to change things for better.

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